Location: Philadelphia, PA
POSITION SUMMARY:
Power’s Brand team is a full-service, in-house marketing and communications team that is fresh, fast-paced, and innovative, working within the nation’s largest home remodeler to effectively tell the company’s story. We are seeking a Vice President of Marketing to join our team.
The Vice President of Marketing will develop and lead the marketing strategy, optimize the digital customer journey, and drive growth of company’s presence and awareness in operating territories.
We’re looking for a seasoned professional with 20 years of demonstrated relevant experience at established brands with a specific background in digital marketing, CRM, and e-commerce. This person should be passionate about finding areas of opportunity to drive business growth and unlock potential. They are highly organized, proactive, detail-oriented, and a true leader who has the ability to inspire teammates above and below them. This role leads a team of three and works closely with the Senior Vice President of Brand, as well as the sales, revenue and technology teams.
Recognized by Glassdoor, FORTUNE, Inc., and Entrepreneur magazine as one of the top workplaces in the country, we frequently rank ahead of companies like Google and Facebook. Power is growing quickly—opening 10 new offices in the next five years and having eclipsed $1B in annual revenue.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Create new and optimize existing marketing programs that increase brand loyalty and sentiment while maximizing revenue opportunities.
- Monitor and track new consumer behavior, competitive and market trends to drive new features and work closely with all customer-facing teams to develop innovative solutions and ideas.
- Collaborate with key stakeholders across the business to ensure a smooth consumer journey from start to finish.
- Be responsible for the team who manages the brand’s digital presence, ensuring a consistent and engaging experience across key platforms including the corporate-owned website, email and third-party partner websites.
- Manage, mentor and continue to build a team who will help execute on all of the above with commitment to excellence and customer service.
CORE COMPETENCIES:
- You are a customer-centric, data-driven marketing strategist with an eye for flawless execution.
- You have a proven track record of driving sales and increasing business performance and negotiating with vendors.
- You have a strong commitment to clear and concise communications, and develop creative avenues to win over customers.
- You are a test-and-learn analytical leader who leans into quantitative measurements to make decisions.
- You are also an entrepreneurial leader who is comfortable operating in a scrappy, hands-on manner as part of a team standing up an e-commerce side of the business that is in its infancy.
EDUCATION AND EXPERIENCE:
- 20 years’ experience in a senior management role.
- B2C experience across both digital and traditional marketing channels.
- Proven track record in driving e-commerce growth, customer acquisition and retention.
REQUIRED LICENSES AND CERTIFICATIONS: N/A
WORK ENVIRONMENT:
The Vice President, Marketing works in a hybrid office environment. Some travel may be required.
SALARY AND BENEFITS:
- Competitve Annual Salary
- Medical, dental, life, disability and pet insurance plans
- Health Savings Account, Paid Time Off (PTO)
- A competitive 401(k) retirement savings program, matched by Power
- Ample paid vacation and holidays
- Complimentary access to on-site fitness center
- On-site cafeteria
- Flexible Paid Parental Leave (Both Maternity and Paternity).
- Subsidized Child Care Assistance which gives employees access to a network of high-quality childcare programs.
Power Home Remodeling Group is an equal-opportunity employer, and we are committed to hiring a diverse and talented workforce. If you have a disability or special need that requires accommodation, please submit the accommodation request to recruiting@powerhrg.com.